PRIVACY POLICY 

Seréne Becoming ABN 94 694 049 697 has adopted this Privacy Policy to ensure the transparent handling of personal information. We comply with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth) and, where applicable, the General Data Protection Regulation (GDPR). Seréne Becoming respects our customers’ (“you, your”) privacy and is committed to protecting your personal information. Our Privacy Policy explains the type of personal data that we collect, how we use that information, with whom we share it and your rights regarding our use of this information. 

Beyond protection, we are transparent about how long we keep your data and the measures we use to safeguard it. You’ll also find clear instructions on how to contact us to discuss your privacy or exercise your rights.

1. Personal Information We Collect

We may collect personal information about you in the following circumstances:

1.1. Online Purchases

When you purchase products through our online store, we may collect personal information and details relating to your order including:

  • Name, 

  • Billing and shipping address, 

  • Email address, 

  • Telephone number(s), 

  • Payment information (such as credit card details or alternative payment method account information)

  • Website usage data (cookies or analytics)

1.2.  Fraud Prevention

Where Seréne Becoming reasonably suspects that a transaction may be fraudulent or that a purchase may be intended for resale, we may require further information to authenticate your identity. This may include a driver’s licence or other government-issued identification that Serene Becoming reasonably considers necessary for verification purposes.

1.3. Marketing Communications

If you subscribe to receive news, exclusive offers, promotions, or invitations to events, we may collect your name, mailing or street address, email address, and telephone number(s).

1.4. Customer Service Enquiries

If you contact our customer support team on info@serenebecoming.com.au to lodge a complaint, provide feedback, submit an enquiry, request a call-back, or request a product replacement, we may collect your name, email address, and any information or files that you provide in connection with your request.

1.5. Cookies

We may use cookies on our website. Cookies are widely used across the internet and are an industry standard used by many websites. A cookie is a small text file that may be stored on your device when you visit our website.

Cookies are typically used to help a website recognise a user’s device and remember certain information about your preferences or previous interactions. This helps us improve the functionality and performance of our website and provide you with a more personalised browsing experience.

In some circumstances, cookies may collect and store information about you, which may include personal information. Any personal information collected through cookies will be handled in accordance with this Privacy Policy.

Most web browsers are automatically set to accept cookies. However, you can modify your browser settings to decline cookies or to notify you when a cookie is being placed on your device. Please note that if you disable cookies, some features or areas of our website may not function properly, and your user experience may be affected.

2. How We Use Your Information

We collect and use your personal information to provide a seamless experience and to operate our business effectively. This includes:

  • Processing and delivering your orders.

  • Communicating with you regarding your purchases or enquiries.

  • Providing access to our website and improving your digital experience.

  • Sending updates, promotions, and marketing communications (only if you opt in).

  • Conducting data analytics, market research and generate insights to better understand customer trends and preferences.

  • Managing promotions, competitions, and special events.

  • Safeguarding our systems and premises against fraud or malicious activity.

  • Coordinating with our suppliers and service providers to manage deliveries.

  • Fulfilling our legal obligations and protecting our business interests.

Seréne Becoming may also use your information for related purposes notified to you at the time of collection, or as otherwise permitted or required by law.

You may also opt out of marketing communications at any time.

3. Sharing Information

While we handle your data with care, we do outsource certain business functions to specialist providers from time to time. These organisations only access your information to perform services on our behalf, which may include the following parties:

  • Payment Processors for secure transactions.

  • Shipping & Logistics Providers to deliver your orders.

  • Website Hosting Platforms to keep our site running smoothly.

  • Email & Communication Services to keep you updated.

Your privacy remains our priority, even when we work with external experts. We only share the minimum information necessary for our partners to provide their services, ensuring your data is always protected. 

4. Your Rights

We believe you should have full control over your personal information. Depending on your location, you have the following rights regarding the data we hold:

  • Access & Correction: You may request a copy of the personal information we hold about you or ask us to update or correct any inaccuracies.

  • Opt-Out of Marketing: You can unsubscribe from our marketing communications at any time by clicking the ‘unsubscribe’ link in our emails or contacting us directly. 

  • Data Deletion: In certain circumstances, you may request that we delete your personal information from our systems.

  • Withdrawal of Consent: Where you have provided consent for us to use your data, you have the right to withdraw that consent at any time.

If you would like to exercise any of these rights, please contact us at info@serenebecoming.com.au. We will respond to your request within a reasonable timeframe.

5. Data Security

We are dedicated to safeguarding your personal information against misuse, loss, unauthorised access, or disclosure. To ensure your data remains protected, we employ a comprehensive security strategy that includes:

  • Integrated Security: We maintain strict physical, network, and personnel security protocols.

  • Payment Security: We follow PCI-DSS (Payment Card Industry Data Security Standard) requirements and implement industry-leading encryption to secure your transactions. We only retain credit card or account details to process payments specifically authorised by you.

  • Data Destruction: Once your information is no longer required for its original purpose, we take all reasonable steps to securely destroy or permanently de-identify it.

While we implement rigorous safeguards, please note that no method of transmission over the internet is 100% secure. We encourage you to notify us immediately if you become aware of any potential breach of security.

6. Legal Rights

Nothing in this Privacy Policy is intended to restrict, exclude, or modify your statutory consumer rights under applicable law, including the Competition and Consumer Act 2010 (Cth).

To the maximum extent permitted by law, Seréne Becoming excludes all liability (including liability arising from negligence) for any loss, damage, cost, or expense resulting from unauthorised access to, modification of, disclosure of, misuse of, or loss or corruption of your personal information.

If you become aware of any actual or suspected security breach relating to your personal information, you must notify us as soon as reasonably practicable.

7. Access and Corrections

You may request more detailed information about the personal information we hold about you, including the types of information we collect, the purposes for which it is held, and how we collect, use, store, and disclose your personal information. To do so, please submit a written request to us.

If the personal information we hold about you is inaccurate, incomplete, or out of date, you may request that it be corrected. You may also access, review, update, or request deletion of certain personal information, including your name, address, profile information, and other details we retain. This may be done by logging into your account at serenebecoming.com.au or by contacting us directly to request the correction.

We will provide access to your personal information in accordance with the Privacy Act 1988 (Cth). However, in some circumstances, we may refuse access where permitted or required by law.

To make a written request as outlined above, or if you have concerns about a potential interference with your privacy, please contact us at: info@serenebecoming.com

8. Updates to This Privacy Policy

Our Privacy Policy is available on the Seréne Becoming website so it is easily accessible at any time.

We do not make changes to this policy frequently; however, updates may be necessary from time to time. This may occur if there are changes to applicable laws, regulations, or the way we collect, use, or manage personal information.

Any updates to this Privacy Policy will be published on our website. Where significant changes are made, we will take reasonable steps to notify you.

9. Contact Us

If you have any questions about our privacy practices, wish to exercise your rights, or would like to make a formal enquiry, please reach out to us:

Email: info@serenebecoming.com.au

Postal Address: 543 / 18-20 Edinburgh St, Oakleigh South, Vic 3167 

We aim to respond to all privacy related enquiries within a reasonable timeframe.